Wall Street Meets Joystick Technology

Brunswick chairman and CEO, Dusty McCoy, gave the nation’s financial community a lesson on the joys of joystick boat handling.

Dusty McCoy, chairman and CEO of Brunswick, wins BoatTEST.com’s “Boating PR Coup
of the Month” Award for getting 4 minutes 41 seconds of prime broadcast time last
Wednesday on the program that virtually all members of America’s financial community
watch every morning – CNBC’s “Squawk on the Street” program. Mark Haines, the program’s
congenial co-host seems to own a trailerable boat but didn’t know a pod drive from
a jet drive and McCoy gave him a gentle tutorial about modern boat handling. CNBC’s
“Chief Nautical Correspondent” Ryan Ruggiero demonstrated docking a Sea Ray at Surfside
3’s Hudson River marina while the country’s financial tycoons listened to McCoy
explain the product’s virtues as the market dropped 40 points (later to recover).

Take a look at a very entertaining and informative, boating-promoting video --